I am sure you want to be or you are already in business for purposes of making a return or profit on the value of resources you have invested into the business. The person who enables you to make a profit is a customer. Your role therefore is to attract, serve and retain happy customers. Happy customers will in turn attract or refer other customers to you. Other reasons for being in business have been advanced as follows;
- Offering quality goods and services
- Making money
- Pursuing a career in business
- Being happy
- Pursuing a passion
- Helping community
- Competing with others
You are in business to implement your dream
The only reason you are in business is to implement your dream of success. Engaging in business enables you to make money through buying and selling of goods and services.
Business is built on relationships
Before customers buy your goods and services, they have to know you and trust you. They have to know you and trust because of quality and sustainability challenges which the customers face on a daily basis.
Do not care what people say.
As you move along in your business you will hear a lot of discouraging remarks from your relatives, friends and the general public. You have to mind your own business and forget about the negative comments.
Businesses plays key roles in development of economies
Some people engage in businesses because they want to play a part in the development of their countries through payment of taxes and donating cash to finance community activities.
You have to work very hard on business in order to succeed
Success means you have to be ahead of every one in your area of business. You have to work crazy hours in making your business succeed . You have to walk an extra mile in order to be ahead of the competition.
Author
John Muhaise Bikalemesa
Director: Big Drum Advisory Services Limited
john.muhaise@bigdrumassociates.com
