Yes the image of your organisation matters a lot as far as the capacity of your organisation to achieve its objectives is concerned. Your organisation’s image is a picture either good or bad that is created by your organisation in the minds of the public . Good picture will attract business and bad picture will drive away business.
Good image
Your organisation’s good image which attracts business may include any of the following among others;
- a positive image
- a success image,
- a responsible image
- a value driven image
- a quality driven image
Bad image
The bad image which drives away business may include any of the following among others;
- a negative image ,
- a failure image,
- an irresponsible image
- a bad employer image
- poor quality image
I trust you will take immediate action in enhancing your image.
Author
John Muhaise Bikalemesa
Director: Big Drum Advisory Services Limited
john.muhaise@bigdrumassociates.com